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Senest opdateret 22. juli

Af Haig, Matt

på forlaget Kogan Page Business Books, 2003

pris: 115 kr – stand: ★★★

Sideantal: 310
Indbinding: Hardback with dust jacket
Stand: Very good
""This book is a lot of fun ... Haig wants to educate as well as to entertain, and at this he succeeds. ... Anyone with a professional interest or involvement in brand management should read this book."" -- Anthony Di Benedetto, Professor of Marketin. ""This book is a lot of fun ... Haig wants to educate as well as to entertain, and at this he succeeds. ... Anyone with a professional interest or involvement in brand management should read this book."" -- Anthony Di Benedetto, Professor of Marketin