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Senest opdateret 4. september

Af Roberto Verganti

fra 2009

Kategori: Øvrige

pris: 145 kr

Sideantal: 276<br />Indbinding: Hardback with d/j<br />With fascinating examples from leading European and American companies, Roberto Verganti shows that for truly breakthrough products and services, we must look beyond customers and users to those he calls &#039;interpreters&#039; - the experts who deeply understand and shape the markets they work in.