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Senest opdateret 14. april

fra 2003 på forlaget Harvard Business School Press

ISBN: 1578518261

pris: 115 kr – stand: ★★★

Sideantal: xxii, 323 p.
Indbinding: Kartonbind med smudsomslag
Stand: Velholdt eksemplar
How to unlock the hidden 95 per cent of the customer's mind that traditional marketing methods have never reached. This title provides practical synthesis of the cognitive sciences. Drawing heavily on psychology, neuroscience, sociology, and linguist. How to unlock the hidden 95 per cent of the customer's mind that traditional marketing methods have never reached. This title provides practical synthesis of the cognitive sciences. Drawing heavily on psychology, neuroscience, sociology, and linguist